Let’s be honest–no company has personalization completely figured out yet. In fact, half the battle can be determining when, where and to whom you should be personalizing.
Join Brooks Bell Sr. Optimization Analyst Shana Braun in this webinar, where she dives into how we helped our client, Mint Mobile, uncover and prioritize its personalization plan via a Segment Priority Analysis.
This complex analysis groups customers using technographic attributes and evaluates the potential impact of testing on each segment. The end result: customer segments that would benefit the most from personalization are identified, prioritized and road-mapped.
Check out the webinar to learn:
At Blazer, we partner with ambitious brands and leaders that refuse to settle for less.
Blazer is the consulting firm that helps brands prove what drives customer value, and builds teams that deliver on it.
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16 W. Martin St., 9th Floor, Raleigh, NC 27601