Since we launched Illuminate back in May, our team has been working around the clock to develop even more features to help optimization teams better organize experiments, report performance and maximize impact. Today, we’re excited to share a few of these with you.
Use our new Impact Analysis to show the overall impact of your tests by page type and identify where you should be focusing your testing efforts.
Filter your tests by 15 attributes including target audience, page type, start and end date, KPIs, revenue impact and more. Not seeing what you need? Add your own using our new custom tagging feature.
Our new dashboard view enables you to view your program’s overall performance or view performance by a specific team or line of business.
If you love a good masonry layout (á la Pinterest), then you’re going to love our updated experiment view. Easily switch between a basic list of your experiments or a super slick-looking tiled layout.
Many of these features were developed in response to feedback from our beta users, bringing more of Brooks Bell’s advanced experimentation methodologies directly into the software.
At Blazer, we partner with ambitious brands and leaders that refuse to settle for less.
Blazer is the consulting firm that helps brands prove what drives customer value, and builds teams that deliver on it.
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16 W. Martin St., 9th Floor, Raleigh, NC 27601